Free · no sign-in
Website Audit
- One-time limited check
- No Search Console data
- No sign-in to start
- Report isn’t saved long-term
- Real findings for the pages checked
SEO Monitor · Connected analytics
SEO monitoring: know what changed, and what to fix next.
Search Console and regular crawls in one place. We notice what changed and tell you what to look at first.
Start with a free website audit →Needs a free account. Search Console is connected on Google’s own permission screen and can be skipped — crawler monitoring works without it.
Organic clicks · GSC1,412−12%
This periodPrevious period
Noticed after the releaseClicks on /blog −18% · 5 new broken links
- Critical Fix the redirect loop on a checkout help page
- Check Recheck a page whose clicks dropped
Why monitor SEO instead of checking once?
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Traffic can drop quietly
A page can lose clicks for weeks before anyone notices.
→ Period comparisons by page and query
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Releases break things
A redesign or deploy can add redirects, noindex tags or broken links.
→ Scheduled recrawls with new vs fixed issues
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Google tools are separate
Search Console, GA4 and crawl results live in different places, so prioritising is slow.
→ One action plan with source evidence
Three data sources, one clear view
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GSC Google Search Console
How your site appears in Google search. Clicks, impressions, CTR and average position · Queries and pages · Period comparisons
Data usually arrives with a 2–3 day delay; some query data is withheld by Google for privacy.
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GA4 Google Analytics 4 Planned
What visitors do after they land. Organic sessions and engagement · Conversions and key events, where you’ve set them up · Landing pages from search
Not a replacement for Search Console — it measures visits, not search results.
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Crawl Woodander crawler
What your public pages actually return. Titles, canonicals, robots and redirects · Broken internal links and coverage · New vs fixed issues between crawls
Shows technical signals, not whether Google indexed a page.
One view
Every finding says where it came from.
Search Console counts clicks in Google, GA4 counts visits on your site — the numbers won’t match, and that’s normal. Fixed rules do the maths; AI only explains.
What you can monitor
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Search performance changes
Clicks, impressions and CTR by page and query, compared across periods — shown as observations to investigate, not diagnoses.
GSC -
Low-CTR opportunities
Pages with many impressions but few clicks, where a title or description review may help.
GSC -
Technical changes and recrawls
New and fixed issues between scheduled crawls, within your plan’s scope.
Crawl -
Site history and trends
How clicks and issue counts changed over time.
GSC Crawl
Planned Content decay · Potential keyword cannibalization · Internal linking candidates · Weekly email summaries and reminders
Not included: competitor backlink databases, absolute keyword search volumes, or real-time Google data — Search Console data arrives with a delay of a few days.
The weekly action plan Illustrative example · Sample data Planned
Where SEO Monitor is heading: a short list for this week — the pages, the evidence and a next step.
Your SEO priorities this week example-store.com · week of 6 Oct 2026
NewIn progressNeeds verificationResolved
Critical Fix the redirect loop on a checkout help page/help/checkout ↔ /support/checkout Crawl New
- Why it’s here
- Found in the latest crawl. Visitors and crawlers can’t reach either URL.
- Evidence
- Crawl 6 Oct: 301 /help/checkout → /support/checkout → 301 /help/checkout
- Possible next step
- Point both URLs to the final page with one 301 redirect.
Check Recheck a page whose clicks dropped/guides/glaze-types GSC GA4 New
- Why it’s here
- Clicks fell compared with the previous 28 days.
- Evidence
- GSC: clicks 212 → 131 · same position range
- Possible next step
- Compare the queries that lost clicks; check whether the page changed.
Opportunity Improve a title with many impressions but few clicks/shop/mugs GSC In progress
- Why it’s here
- Shown often in search, rarely clicked.
- Evidence
- GSC: 4,120 impressions · CTR 0.8%
- Possible next step
- Rewrite the title and description to match what people search for.
Critical New broken internal links after a release5 links on /blog/* Crawl Needs verification
- Why it’s here
- Links that worked in the previous crawl now return 404.
- Evidence
- Crawl 6 Oct: 5 × 404 from /blog/*
- Possible next step
- Update the links or redirect the old URLs.
Review Two pages may compete for the same query/shop/plates and /blog/best-plates GSC New
- Why it’s here
- Both URLs get impressions for one query.
- Evidence
- GSC: “best ceramic plates” → 2 URLs
- Possible next step
- Decide which page should answer it; link or merge.
Marking an item resolved doesn’t prove it’s fixed — the next crawl or Search Console update confirms it, and the item stays in Needs verification until then.
How it works
- 1 Sign in and add your websiteLog in or register, then add the site in your Workspace.
- 2 Connect data sources (optional)Connect Search Console, or not — it’s a separate step on Google’s permission screen. GA4 is planned. Crawler monitoring works on its own.
- 3 Run a baseline crawlWe crawl your site within your plan’s scope.
- 4 Get prioritiesSee what changed and what to look at first, with evidence from each source.
- 5 Improve and compareMake changes, then compare the next snapshots.
Ownership vs access: proving you own a site (for example via Search Console verification) and granting Woodander read-only access through Google’s permission screen are separate steps. Some features need only the crawler; others need Search Console access.
Free audit vs SEO Monitor
Paid plans · account
SEO Monitor
- Saved sites in your Workspace
- Connected Search Console data
- Recurring crawls and history
- Limits depend on your plan; requires an account
- GA4 dataPlanned
- Weekly prioritized action planPlanned
Who it’s for
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Owners and makers
Notice when a launch or redesign changes search traffic.
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Site owners
Get a short list instead of reading several dashboards.
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Content teams
Find pages losing clicks and titles worth rewriting.
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SEO freelancers and small agencies
Monitor client sites with their own Search Console data, each in its own project.
01
How is ongoing monitoring different from a one-time SEO audit?
An audit is a snapshot of your pages. Monitoring repeats crawls, adds your Search Console data, and shows what changed between snapshots.
02
What exactly does Google Search Console provide?
Clicks, impressions, click-through rate and average position for your pages and queries in Google search. Data arrives with a delay of a few days, and Google hides some rare queries for privacy.
03
Why are GSC clicks different from GA4 sessions?
They measure different things. Search Console counts clicks in Google results; GA4 counts sessions on your site, only where its tag runs and visitors allow it. The numbers rarely match, and that’s normal.
04
Can the tool tell whether my page is indexed by Google?
Only Search Console can confirm indexing. The crawler reports technical signals — status codes, noindex, canonicals, robots.txt — which are not the same thing as being indexed.
05
How often is data updated, and can metrics lag?
Search Console data usually arrives 2–3 days late. Crawls run on a schedule within your plan, not in real time.
06
Does Woodander need access to my Google account?
Only if you choose to connect Google products. Search Console and Google Analytics are read-only. Tag Manager is read-only first; letting Woodander change it is optional, asked separately, and follows the approval mode you set. Each connection uses Google’s own permission screen and you can revoke it at any time. Crawler monitoring works without any of them.
07
Can I monitor multiple websites?
Yes. How many depends on your plan — the pricing page lists the current limits.
08
Does AI write my recommendations or invent metrics?
No. Metrics come from Search Console and the crawl and are calculated with fixed rules. AI may help explain or group findings in plain language; it never creates numbers.
